Catching and retaining people’s attention has become increasingly difficult for organizations, so including a user interface / user experience (UI/UX) design strategy to the development process of your web/mobile application has become crucial to stay competitive or move ahead of your competition. Because if you spend marketing dollars to drive traffic to your digital assets, you want to make sure that you optimize the user interface to create an easy-to-navigate and intuitive user experience. It’s all about maximizing your opportunity to convert visitors into users, and ultimately into buyers and advocates.
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UX Designer in India